Machine Melissa

That’s what I feel like – a machine. I have so much on my plate coming at me from every side at both Yoga-urt and my day job, I just feel like being a machine is the only way I can get it all done. I don’t like it though because not only is it exhausting, but I don’t get to take the time or give the personal touch that I would like. I really hope I can find a way to breathe in the next few weeks as it will benefit all.

In the meantime, there were a lot of first this week:

– First catering job this past Friday. It was for a small group but up this very windy road in Malibu. And I had to do go up/down that road twice. Long story but it seemed to go well.

– First Yoga-urt fundraiser for Madison Greene, a girl that suffers from neurological problems. Thanks to all for coming out to support.

– First time selling over 60 pints in 3 days. They were flying out of our freezer this weekend. 

Now we prepare for a very big week for us. We are doing Vegan Street Fair Nights this Friday and Saturday, plus it’s Labor Day Weekend which was big for us last year. Yes, that’s right 2 nights plus Labor Day weekend. Craziness!

So, what does that mean? Non stop soft serve production all week. I have a plan and I’m relying on my team to pull it off. Hoping all goes smoothly and I have a feeling that I will probably not be able to move come Sunday.

Alright, that’s all for now. Wish I posted more but it’s hard to find the time but I will definitely post next week after our big weekend coming up!

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Whirlwind Few Weeks

It’s been a while since my last blog post and that’s because the last few weeks have been a whirlwind, just nonstop.

We’ve been busy. Really busy. It’s fantastic and exciting but also challenging to keep up with. I knew we were going to be busy after the Anniversary, but I’ll admit it surpassed my expectations.

I just hired 2 more soft serve makers as we desperately need them when we go through product this quickly. I’ve had to make a bunch the last few weeks as well as other team members to keep up. I feel so much better knowing we’ve got more coverage once the new team members finish training.

I also have some team members on vacation and other transitions I’ve had to deal with which has me filling in more at the store right now. I love being there, but with my full-time job and other Yoga-urt responsibilities, it’s exhausting. So I keep pushing through as I always do, but as a yogi, I know that I have to find more balance in my life so I will keep trying.

There have also been so many highlights the last few weeks, starting with this awesome article that came out about me. It is so cool – http://theculturetrip.com/north-america/usa/california/articles/meet-melissa-schulman-founder-of-yoga-urt/. I love sharing my story as I hope it inspires others and so I was really happy about this.

Then, since I’ve been at Yoga-urt more, I’ve had more interaction with our customers. Here are some highlights:

– I always ask new customers how they heard about us. Recently, a few different groups of people said that they were driving by and saw a crowd out front and wanted to see what was happening or what this place was. How awesome is that! And all of these groups of people loved Yoga-urt and were so happy that they stopped. One family was from Brussels!

– One customer told me that Yoga-urt was the best thing to happen to  Kenneth Village. 💜❤️💜

– Everyone asks us for more stores. It’s so sweet but all I can say is that’s the plan, just have no idea when. 

I’m so grateful that Yoga-urt continues to be received well and business is growing. It touches me so deeply and makes me incredibly happy. When I’m faced with challenges and exhaustion, I just think about all of the people that love Yoga-urt and that re-energizes me and keeps me going.

I will be at Yoga-urt a lot this next week too and we have some big events coming up over the next few weeks starting with next Sunday (more info coming soon). I will do my best to take care of myself through it all and appreciate all of the positive things!

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